Auscon Metals and Machinery Become the Newest Sponsor of the Event

Quit Targa West is one of Australia’s premiere tarmac rallies but it is also very much a family affair.
Last week, the family ties were further strengthened when Auscon Metals and Machinery become the newest sponsor of the event.

Broderick Williams, 23, has been a regular competitor in the Competition Modern category, driving his 1998 Nissan 180 SX, since 2011. His father, Paul, also became involved as part of the support crew for his son — he even gets his hands dirty helping out with the spanners when required. This year, Paul extended his involvement in WA’s premiere rally event by becoming a sponsor through his Armadale-based scrap metal business.

Sport sponsorship is not new for Auscon but this is the company’s first foray into motorsport. “Motorsport is really Broderick’s thing,” Mr Williams said. “I got involved through him, I even tried co-driving but did not last very long. It takes a special person to sit in the passenger seat. “The sponsorship is a way of helping him as well as other young people.”
Quit Targa West director, Bob Schrader, said the harsh reality was that events like Quit Targa West would not be possible without sponsorship. “The Auscon sponsorship will be used to help fund a youth community project in Lower Chittering,” Mr Schrader said. “The Chittering Shire Council will select and administer the project which will ensure the best outcome for young people in the region.”

Broderick got involved in motorsport when he left school, starting as a co-driver in motorkhana and autocross events. But, like his father, he did not enjoy sitting in the passenger seat and as soon as he started work as an apprentice auto electrician he started saving for his own car.

In 2010 he bought his 180 SX and has learnt his trade in events like the McRae Motorsport Rallysprint Series at Perth Motorplex and over the past three years he has also been competing in Quit Targa West and Killarnee Targa South West. His best result came in 2012 when he and co-driver, Tammy Adams, finished 21st overall in the Competition Modern category and first in their class.

Last year, the combination of wet conditions, a rear-wheel-drive vehicle and the wrong tyre selection prevented him from repeating the performance. But with another 12 months of experience the young driver is determined to work his way back up the leaderboard in this year’s event that will be held on August 14-17.